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Wendi Caplan-Carroll
Lili BankingWendi is a marketing and sale leader with deep experience and knowledge of the SMB marketplace.
Wendi is Co-Founder of Square Biz Marketing, which specializes in helping brands connect to small businesses locally. Wendi also works with Small Business owners and entrepreneurs, teaching and coaching them how to be successful strategically while staying true to their passions.
A popular speaker, Wendi has presented to thousands of Small Business owners throughout her career. She draws from her professional experience to be a valuable resource to small businesses, solopreneurs, nonprofits, and associates. She has presented at events such as New York Expo for Business, Small Business Expo, Inbound Marketing Conference, NY Times Small Business Summit, CBS-AM Small Business Breakfast, the New York Enterprise Report Sales and Marketing Conference, numerous Chamber of Commerce, SCORE, and SBDC events as well as most recently the B2SMB Institute Business Leadership Summit.
Wendi has been quoted by Fortune Magazine, Crain’s Business, Newark Star-Ledger, and the New York Enterprise Report.
“I have worked with Wendi on several Social Media Workshops sponsored by Constant Contact and by SCORE. When I hear she is in town, I'll just go to listen. She's a dynamic, funny, and engaging speaker. She makes it a point of knowing audience members and bringing them into the conversation which puts people at ease and makes them feel like they are really a part of what is going on, not just a spectator.” Deborah Smith, President JerseyBites.com
“Wendi presented a lot of information on Constant Contact at the Hanover Area Chamber recently drawing one of the largest crowds ever. Her delivery was excellent and the ground she covered made everyone realize what a powerful tool CC can be for any business.” Frank McKinley, Nationwide Planning Association